We’re sure you’ve heard of the story of Jet Blue air steward Steve Slater by now. But he deserves a bottle cap medal for his dashing exit by grabbing 2 beers from the service trolley before leaving the plane via the emergency exit! There have been an outpouring (no pun intended) of tributes to the [...]
You guys must have seen the supermodels of the world sport a milk mustache in this series of ads some years ago. It was a campaign to drive awareness of the benefits of drinking milk, utilising familiar runway and Hollywood celebrities to pitch in the message. And not just supermodels, even superheroes got into the [...]
OK, admittedly, we’re a little late to post this but it’s not like it’s our habit to pop a bottle of champagne everyday, unlike a bottle of beer. Well, in case you haven’t heard about it yet, what seems to be the oldest champagne in the world was recently discovered by divers in a Baltic [...]
Somewhere in the world It’s already beer o’clock And I am still here
A bunch of Dutch football fans were detained as suspects of ambush marketing for Dutch beer Bavaria. They appeared in orange outfits accompanied by Bavaria beer packs which probably left FIFA and official sponsor, Budweiser, red in the face. Read more here.
I’m sure we’ve all tried Shandy at some point of our drinking lives. And admit it, it wasn’t always a drink for girls (nor is it limited to a girl’s name), but Shandy is an easy way for any curious tongue of a 12-year old to start a career of boozing. Well, I was flipping [...]
I’ve always thought “probably the best job in the world” would be to work at Carlsberg and have an endless flow of free beer. But the Danish brewer recently tightened employee benefits, primarily drinking during work, by removing beer fridges that have always been located across the work space. Instead, Carlsberg workers are now only [...]
Has it ever occurred to you that every time you walk into a supermarket, every other sign on the shelf says “Limited Offer”, “Must Buy”, “3 Day Special”, “While Stocks Last” or “Weekend Specials”? It’s a basic formula retailers have mastered to drive consumerism as has every young, budding David Copperfield has proven that coins [...]
175 Proof